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Tuesday, June 19, 2012

Adidas gets the boot for shackle design sneakers!


what do you get when you over simplify and leave you R&D department too much creative freedom?  a social scandal! something that started as a simple play design of sneakers for adidas has been met with so much criticism even earning a spot on CNN. Adidas came under intense fire for the shackle design on the new sneakers with comparisons even being made citing how offended the jews would be if a  swastika insignia was stamped on a brand of sneakers. Adidas has since apologised for this and from all iindication might not go commercial with the range.

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