Tuesday, August 30, 2011

wisdom according to drake!

pay attention to his  wristwatches. he definately buys what he will use... :0)

Get Paid to shoot your Videos & Quit Robbing Yourself!

as far as i'm concerned the most paid entertainer/celebrity in this country aint worth sh*& in comparison to their counterparts in the developed world. It might be worthy of note that the expensive cars, houses and bling flaunted in videos and movies don't neccesary come from album sales. So if you as an artiste intend to be able to afford a bentley from money paid to you by alaba or the likes of notjust ok then you must be high on some cheap battery water.Have you ever wondered why a very tall Travie McCoy would ride in a mini cooper in the Billionaire video featuring Bruno Mars? Ching! Ching!!

Clearly while the likes of Jayz and Kanye get paid by Daimler to destroy a Maybach in a music video, our indigenous artists have to 'pay' to drive a Mustang or use bottles in their own videos. That my friends is the difference between our psyches.

"with CD sales plunging as downloading (both legal and illegal) soars, more music artists and record labels should use their videos to make money rather than to simply promote an album" 

as TV producers blur the lines between the commercial breaks and entertainment content and as more of our entertainment content is exported to the world via MTV, Channel O and the likes it makes even more sense now to cash in on the windfall of 'advertainment'. So the next time you have to shoot a music video as an artist or a Movie as a director and you ever consider using anything from a V.S.O.P bottle, to a blackberry smartphone do it with the consciousness that you are ripping yourself off and YOU OUGHT TO BE GETTING PAID FOR IT! especially if you have attained a certain level of success as an artist.

* we can help you get paid MORE  for doing what you love.
twitter: @gozzim

Monday, August 29, 2011

cold fire!

i recall a few years ago while back at school, i made a trip every month to attend a very popular inspiration session in V.I hosted by a foremost motivational speaker. a friend of mine and I would come all the way and head back to school all 'fired up' 'cos we had supposedly heard and rubbed shoulders with the wealthiest & most influential motivators within and outside Nigeria.

In my honest opinion if i had to do it all over again i would probably have been satisfied with just one of those sessions, subsequently i would go on to read volumes of inspirational books all 'cos i thought i would hit it big along the line.

"what good is getting all fired up, if you cannot transfer that fire or passion to a meaningful project?"

If you are in the habit of networking you would agree with me that sometimes its not worth meeting people especially if they won't remember you the next time you meet. The best way to keep you networking memorable is to be known for a form of unique project/feat. It doesn't matter how many seminars you attend, or how many books you have read or will read, to attain a certain level of relevance you must apply your self positively to whatever passions you nurse.There will never be a perfect time to do anything meaningful. 


Saturday, August 27, 2011

expensive experiments

we all nurse dreams and aspirations but what good is a dream when it stays in your head. every dream that has ever been fulfilled took some level of perspiration on the path of the dreamer. waiting for the perfect situations is usually the biggest hindrance to  making dreams a reality. any wise man will tell you to be open minded and dream big but also be humble enough to start small. In reality not all dreams are meant for every season, someone once gave me a very smart advice when i tried to go into a certain kind of business to:

"weigh my options as far as my dreams and business plans were and be sure to choose if i was going to start a viable business venture or an expensive experiment". 

in summary be open minded enough to dream big without bothering about financial or social constraints, and be humble enough to start small in accordance with your social reality without second guessing yourself. Its the only way any meaningful progress is made.
Have a fab week ahead!


Friday, August 26, 2011

the Nigerian brand of terror!

a few years ago i recall telling a friend that it will be quite a while before Nigerians ever attempt to blow themselves up, apparently i couldn't be more wrong. yet again for the wrong reasons the international media from NYtimes, BBC, AP, down to the the gossip rag Bossip has its spotlight on us. for some weird reason Mutallab triggered the down trend of terror in Nigeria. the incident at the U.N building now means that in addition to our huge and shameful challenge of underdevelopment we now have to deal with terrorism too. unfortunately our brand of terror is even more senseless.

Wednesday, August 24, 2011

The Corporate SCAM called Sponsorship!

sometimes i wish there was a more effective way to enforce sponsorship contracts in Nigeria asides from the courts. Its a huge baffle why corporate entities consciously sign sponsorship contracts  with the intention to default on payment. a popular electronics giant out of Korea is especially making it a habit. the general misconception in our country that sponsoring an event is doing the promoter a huge favor is absolute B.S. If concerts where particularly easy and cheap to put together, every fool with a few bucks would be an event promoter.

All this 30% before event and 70% after business is the new SCAM from corporate entities. My advise to anyone planning an event that requires sponsorship: " get as much of your money as you can from the sponsor before the event, preferably at least 80%". I will leave it here for now.

Monday, August 22, 2011

Rise of the Planet of the Apes- Lessons in Leadership.

Last night, i had the unique privilege of seeing this exceptional movie. I did go out of my way for this only because critics rated the movie  82% on the tomato meter. During experiments to find a cure for Alzheimer's disease, a genetically-enhanced chimpanzee uses its greater intelligence to lead other apes to freedom. What this synopsis doesn't mention is how there exists unique twists that make the overall story line a must watch. Directed by Rupert Wyatt and starring James Franco, this movie indeed details how true leaders come to life. It also further exposes the striking similarities between humans and lower primates. This movie gets 4-G stamps from me. some of the leadership lesson i learnt from this movie are outlined below:
  1. Any one passionate about his grievances could make a good leader
  2. Leadership has very little to do with size or stamina its all in the mind.
  3. 2 key ingredients of effective leadership are charisma & Patience
  4. people don't really care how much you know until they know how much you care.
  5. Loyalty of followers must be earned through genuine concern and the meeting of the needs of potential followers.

Sunday, August 21, 2011

The Wrestling Fiasco

In my entire life i have never witnessed the colossal waste of money like i did last Friday night. The UPWF wrestling championship was a total waste of money by the organizers especially after  98% of the seats where empty. Once again we learnt how failing to plan automatically implies planning to fail. The event which featured 18 wrestlers from the U.S to include:
shelton Benjamin, Meringue Warrior, Ray Mysterio, Bobby Lashley, among others was scheduled to start by 4pm but did not start until almost 10pm especially after the wrestling ring from the US only arrived at 8pm. word of advise to event organisers NEVER EVER base your planning & funding of your event on TICKET SALES, and if by any chance you do at least sell tickets 2months in advance.

Saturday, August 13, 2011


This Epidermal Electronic System (EES) consists of circuits which could contain electrodes capable of measuring brain, heart and muscle activity in the same way an EEG does now, transmitting this data wirelessly to your doctor.

OTIS- Sliced Maybach to be Auctioned for Charity

yesterday i seriously doubted the ability of JayZ and Kanye West to actually slice up a maybach like they did in the OTIS video off the watch the throne album. I WAS VERY WRONG! as the sliced up maybach used in the video was real and the word on the wire is that the sliced maybach is to be auctioned to raised funds for charity (to ease suffering in EAST AFRICA). By the way that car costs about $400,000. FINANCIAL ARROGANCE!! I guess i just did what they wanted- talk about their opulence. but its for a good course.

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